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  • Corporations must answer questions about why they should be in the blogosphere. Small Businesses need to answer questions about why they shouldn't.

    Paul Gillin
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    Paul Gillin, Geoffrey A. Moore (2009). “The New Influencers: A Marketer's Guide to the New Social Media”, p.115, Linden Publishing
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Corporations must answer questions about why they should be in the blogosphere. Small Businesses need to answer questions about why they shouldn't. - Paul Gillin
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