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  • Design is, literally, purposeful planning. Graphic Design, then, is the form those plans will take.

    Chip Kidd
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    Chip Kidd (2002). “The Cheese Monkeys: A Novel in Two Semesters”, p.107, Simon and Schuster
    Chip Kidd Quotes

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Design is, literally, purposeful planning. Graphic Design, then, is the form those plans will take. - Chip Kidd
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