Jacques Ellul Quotes About Propaganda

• Propaganda tries first of all to create conditioned reflexes in the individual so that certain words, signs, or symbols, even certain persons or facts, provoke unfailing reactions...The important thing is that when the time is ripe, the individual can be thrown into action by the utilization of the psychological levers that have been set up.

  Jacques Ellul

  Important, Trying, Levers

• La orquestación de la prensa, la radio y la televisión para crear un ambiente continuo, duradero y total hace que la influencia de la propaganda pase prácticamente desapercibida precisamente porque crea un ambiente constante.

  Jacques Ellul

  Television, Radio, Influence

  "Jan. 6, 1912: Birth of the Supreme Tech Skeptic", www.wired.com. January 5, 2009.

• The goal of modern propaganda is no longer to transform opinion but to arouse an active and mythical belief

  Jacques Ellul

  Goal, Belief, Opinion

• The propagandist must utilize all of the technical means at his disposal - the press, radio, TV, movies, posters, meetings, door-to-door canvassing...There is no propaganda as long as one makes use, in a sporadic fashion and at random, of a newspaper article here, a poster or radio program there.

  Jacques Ellul

  Fashion, Mean, Doors

  "Propaganda: The Formation of Men's Attitudes" by Jacques Ellul, translated by Konrad Kellen & Jean Lerner, Vintage Books, New York, (p. 9), 1973.

• Hate, hunger, and pride make better levers of propaganda than do love or impartiality.

  Jacques Ellul

  Hate, Pride, Levers

  "Propaganda: The Formation of Men's Attitudes". Book by Jacques Ellul, translated by Konrad Kellen and Jean Lerner,, 1965.

• Again I want to emphasize that the study of propaganda must be conducted within the context of a technological society. Propaganda is called upon to solve problems created by technology, to play on maladjustments, and to integrate the individual into a technological world.

  Jacques Ellul

  Technology, Play, World

  "Propaganda: The Formation of Men's Attitudes" by Jacques Ellul, translated by Konrad Kellen & Jean Lerner, Vintage Books, New York, (p. xvii), 1973.

• (Propaganda) proceeds by psychological manipulations, character modifications, by creation of stereotypes useful when the time comes - The two great routes that this sub-propaganda takes are the conditioned reflex and the myth

  Jacques Ellul

  Character, Two, Manipulation

• Propaganda's content increasingly resembles information. It has even clearly been proved that a violent, excessive, shock-provoking propaganda texts leads ultimately to less conviction and participation. The listeners critical powers decrease if the propaganda message is more rational and less violent.

  Jacques Ellul

  Information, Messages, Propaganda

• The most favorable moment to seize a man and influence him is when he is alone in the mass. It is at this point that propaganda can be most effective.

  Jacques Ellul

  Men, Influence, Propaganda

  "Propaganda: The Formation of Men's Attitudes". Book by Jacques Ellul, translated by Konrad Kellen and Jean Lerner, 1965.

• The person who imagined that he could not be the victim of propaganda because he could distinguish truth from falsehood, is extremely susceptible to propaganda, because when propaganda does tell the truth, he is then convinced that it is no longer propaganda: moreover, his self-confidence makes him all the more vulnerable to attacks of which he is unaware.

  Jacques Ellul

  Self Confidence, Doe, Telling The Truth

• The aim of modern propaganda is no longer to modify ideas, but to provoke action.

  Jacques Ellul

  Ideas, Action, Propaganda

  "Propaganda: The Formation of Men's Attitudes". Book by Jacques Ellul, translated by Konrad Kellen and Jean Lerner, 1965.

• Propaganda does not aim to elevate man, but to make him serve.

  Jacques Ellul

  Men, Doe, Propaganda

  "Propaganda: The Formation of Men's Attitudes". Book by Jacques Ellul, translated by Konrad Kellen and Jean Lerner,, 1965.

• Es la aparición de los medios de comunicación de masas lo que hace posible el uso de técnicas de propaganda a escala social.

  Jacques Ellul

  Media, Technique, Use

  "Jan. 6, 1912: Birth of the Supreme Tech Skeptic", www.wired.com. January 5, 2009.

• Almost always, it is the conviction that 'I am right' or 'my cause is the cause of justice' that triggers violence. That is, ...the moment propaganda does its work, violence is unleashed. And violence can be reduced by countering this propaganda.

  Jacques Ellul

  Justice, Doe, Violence

• Having analyzed these traits, we can now advance a definition of propaganda - not an exhaustive definition, unique and exclusive of all others, but at least a partial one: Propaganda is a set of methods employed by an organized group that wants to bring about the active or passive participation in its actions of a mass of individuals, psychologically unified through psychological manipulations and incorporated in an organization.

  Jacques Ellul

  Unique, Organization, Definitions

  "Propaganda: The Formation of Men's Attitudes". Book by Jacques Ellul, translated by Konrad Kellen and Jean Lerner,, 1965.

• Propaganda must not concern itself with what is best in man - the highest goals humanity sets for itself, its noblest and most precious feelings. Propaganda does not aim to elevate man, but to make him serve. It must therefore utilize the most common feelings, the most widespread ideas, the crudest patterns, and in so doing place itself on a very low level with regard to what it wants man to do and to what end. Hate, hunger, and pride make better levers of propaganda than do love or impartiality.

  Jacques Ellul

  Odio, Orgullo, Hombres

• When there is propaganda, we are no longer able to evaluate certain questions, or even to discuss them

  Jacques Ellul

  Able, Propaganda, Certain

• Propaganda begins when dialogue ends.

  Jacques Ellul

  Propaganda, Ends, Dialogue

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