Jay Heinrichs Quotes

• You fight to win; you argue to achieve agreement.

  Jay Heinrichs

  Fighting, Winning, Agreement

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• La persuasión no tiene que ver con las personas con las que no estás de acuerdo. Se trata del punto de apoyo: el público persuasible.

  Jay Heinrichs

  People, Persuasion, Audience

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• Country music turns the stuff we say every day into a soundtrack...taking an ordinary working man like me into that rough, happy country of longnecks and short tales.

  Jay Heinrichs

  País, Escritura, Hombres

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• People may claim to hate puns, but most true word lovers have groaned to like them.

  Jay Heinrichs

  Hate, People, May

  Jay Heinrichs (2011). “Word Hero: A Fiendishly Clever Guide to Crafting the Lines that Get Laughs, Go Viral, and Live Forever”, p.72, Three Rivers Press

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