Branding Quotes - Page 7

• Basically for everything that comes out of Five Four, I've come up with the idea or changed it in some way. I'm also working with Putnam Accessory Group, a private label hat manufacturer. I'm in the process of re-branding a line they have called Chuck. It was mostly hats and bags, but I'm adding apparel and eyewear and whatever I feel like adding to turn it more into a brand. I'm supposed to be working with Pharrell on Billionaire Boys Club, but that's on hold.

  Mark McNairy

  Boys, Ideas, Groups

  Fuente: wwd.com

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• Your personal brand is what people say about you when you are not in the room - remember that. And more importantly, let's discover why!

  Chris Ducker

  People, Rooms, Remember

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• In this ever-changing society, the most powerful and enduring brands are built from the heart. They are real and sustainable. Their foundations are stronger because they are built with the strength of the human spirit, not an ad campaign. The companies that are lasting are those that are authentic.

  Howard Schultz

  Powerful, Real, Heart

  Howard Schultz, Dori Jones Yang (1997). "Pour your heart into it: how Starbucks built a company one cup at a time".

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• A spectre is haunting Europe-the spectre of Communism. All the Powers of old Europe have entered into holy alliance to exorcise this spectre: Pope and Czar, Metternich and Guizot, French Radicals and German police-spies. Where is the Party in opposition that has not been decried as Communistic by its opponents in power? Where the Opposition that has not hurled back the branding reproach of Communism, against the more advanced opposition parties, as well as against its reactionary adversaries?

  Karl Marx

  Party, Europe, Police

  Karl Marx (2018). “The Communist Manifesto & Selected Writings: & Selected Writings”, p.9, Pan Macmillan

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• Service Over the years, the number one driver of our growth at Zappos has been repeat customers and word of mouth. Our philosophy has been to take most of the money we would have spent on paid advertising and invest it into customer service and the customer experience instead, letting our customers do the marketing for us through word of mouth.

  Tony Hsieh

  Philosophy, Years, Numbers

  "Delivering Happiness: A Path to Profits, Passion, and Purpose". Book by Tony Hsieh, 2010.

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