Frank Luntz Quotes About Books

• Writing a book is the most difficult, anxiety-prone aspect of my life because the words that I put on paper are very serious to me.

  Frank Luntz

  Libro, Escritura, Ansiedad

  "Frank Luntz: How To 'Win' With Smart Messaging". "Talk of the Nation" with Neal Conan, www-s4.npr.org. March 8, 2011.

• Es algo que la gente que lee mis materiales me ha preguntado en el pasado. Si no tienes principios, el último capítulo del libro ["Ganar"] trata de ganar con principios. Se trata de aplicar las palabras a las cosas buenas, a las personas buenas, a los esfuerzos buenos. Sin esa precisión inherente, incluso las mejores palabras fracasarán.

  Frank Luntz

  Libro, Ganar, Pasado

  "Frank Luntz: How To 'Win' With Smart Messaging". "Talk of the Nation" with Neal Conan, www-s4.npr.org. March 8, 2011.

• This book [ "Win"] is based on the interviews with three dozen Fortune 400 - or Forbes 400, the richest people, and a couple dozen of the top CEOs.I wanted to know what language they use to be successful, and I wanted to know the attributes that could then be applied to the average individual.

  Frank Luntz

  Couple, Book, Successful

• The adjectives that are in the book ["Win"] - passion, persuasion, persistence, perfection, prioritization, being people-centered - none of them are as important as principles. Without principles, the language will fail.

  Frank Luntz

  Book, Passion, Persistence

• I do a lot of work in travel and tourism, and I think this story is in the book. This woman is in a hammock, and she's got the beach below her and the sky above her, and the ocean beyond her. She's relaxing. She's got a drink in her hand and a book. Every woman sees this picture and says, I want to be in that hammock. Every guy sees the picture and says, I want to be in that hammock with that woman. It works for everybody.

  Frank Luntz

  Beach, Ocean, Book

  "Frank Luntz: How To 'Win' With Smart Messaging". "Talk of the Nation" with Neal Conan, www-s4.npr.org. March 8, 2011.

• I wrote "Win" for people on both sides, legitimately on both sides. If you're a Democrat listening to this right now, you - the whole playbook is in this book. If you're a Republican, and you're frustrated because Barack Obama is a great communicator, the playbook is in this book. And if you're a corporation who wants to satisfy his - their employees, how to do it is in this book. And finally, if you're an employee and you want to get a raise, whether at NPR or anyplace else, it's in this book.

  Frank Luntz

  Book, Winning, Npr

  "Frank Luntz: How To 'Win' With Smart Messaging". "Talk of the Nation" with Neal Conan, www-s4.npr.org. March 8, 2011.

También te puede gustar:

Kellyanne Conway

Ron Dermer

Sean Hannity

Karl Rove

Newt Gingrich

Mark Regev

Dick Morris